The client for Persist Psych, a Psychotherapy & Peak Performance practice based in Las Vegas, NV, envisioned a logo that honored the nearby Red Rock Mountains. The final mark features a custom line-drawing of the mountains seamlessly woven into the shape of a brain, thoughtfully uniting place and purpose. Grounded by strong, confident typography, the logo reflects the practice’s commitment to evidence-based treatment for anxiety, depression, life transitions, self-esteem, relationship challenges, and peak performance.
